Featuring menswear clothing staples such as a distressed leather jacket, faded henley shirt, and a rustic linen-blend messenger bag, the collection ranges from a $98 graphic T-shirt to a $2,698 hand-dyed leather jacket. The rich textured materials and medieval color palette donned by the characters in Game of Thrones perfectly compliments Varvatos ruggedly masculine aesthetic. The collaboration gives the old-old-old-old school style of the series a modern twist for serious GoT fans to represent their favorite show in their everyday lives, without looking like theyre wearing basic Comic-Con merchandise or costume garb.
The question remains: why the sudden (and, frankly, surprising) love from Varvatos? Turns out the designer is a massive fan of the series.
From the very first episode, I have been inspired by the incredible costumes in Game of Thrones, said Varvatos. To have this opportunity to collaborate is a dream come true.
Its not just the Varvatos side whos geeking out over the collaboration-Vice President of Licensing and Retail at HBO, Jeff Peters, had this to say about the landmark collaboration.
John Varvatos has delivered a stunning collection of high-quality pieces that are fashionable and wearable, while also capturing the shows essence through its details and ornate design, said Peters. We couldnt be happier with the final product and are excited to see how fans react.
The John Varvatos x Game of Thrones collection will be available on johnvarvatos.com and at select boutiques. The March 14 release date being exactly a month before the premiere of the final few episodes of Game of Thrones cant be a coincidence, but hey-thats showbiz, baby!
Keep in mind, this is the only luxury menswear brand to launch a GoT collaboration this season with HBO, (other collaborations being Oreos and Adidas ) making pieces like the ridiculously badass Winterfell Leather Jacket all the more special.
So, as youre watching the eighth and final season of Game of Thrones in your Dragonstone Jacket with your Heritage Henley underneath, remember that youre adorned in one of the few GoT collaborations with the official HBO stamp of approval. No word yet on how the Linen Dragonstone Jacket stacks up against a fire-breathing dragon, but we assume the worst youll get is a first-degree burn.