In an exciting collaboration to celebrate friendship, Mondelēz International, the parent company of Oreo, has partnered with Coca-Cola to introduce a limited-edition cookie to the Kenyan market.
The Oreo x Coca-Cola Sandwich Cookie brings together two iconic global brands in a unique product that combines the signature Oreo basecake with a Coca-Cola twist.
Available from September 2024 to February 2025, this special edition cookie is designed to embody the essence of both brands, featuring the Oreo logo on one side, the Coca-Cola logo on the other, and a smooth white crème filling, complete with red edible glitter.
Mondelēz International, a global leader in snacking, operates in over 150 countries and reported net revenues of approximately $36 billion in 2023. The company is known for its portfolio of iconic global and local brands, including Oreo, Cadbury Dairy Milk, and Ritz.
With a strong focus on promoting connections through its products, the Oreo x Coca-Cola collaboration is another step towards creating memorable experiences for consumers.
Francis Kathoka, Country Manager for Mondelēz International in Kenya, expressed excitement about the launch, stating, "We are thrilled to bring this unique collaboration between two of the world’s leading brands to Kenya. The Oreo x Coca-Cola Sandwich cookie was inspired by the special bonds of friendship, and we will be celebrating 'besties' across Kenya with not only a delicious cookie but also a series of engaging digital experiences aimed at celebrating friendship."
This partnership also aligns with Oreo’s legacy as more than just a cookie—it is a symbol of connection and playfulness. Since its debut in 1912, Oreo has grown to become the world’s favourite cookie, sold in more than 100 countries, with an estimated 500 billion cookies sold globally.
Oreo's strategy of collaborating with other brands has continuously helped it resonate with consumers, and this latest collaboration with Coca-Cola aims to tap into the nostalgia and joy associated with both brands.
As part of the launch, Oreo has partnered with Spotify to introduce the 'Bestie Mode Digital Experience,' an interactive platform where friends can merge their music preferences and enjoy curated playlists together.
By simply scanning a QR code on the limited-edition pack, fans can sync their favourite music with their best friends in a few easy steps, adding a digital layer to the celebration of friendship.
“The idea is to enhance the joy of friendship through both taste and music,” adds Kathoka. "It’s more than just a cookie—it’s a celebration of the connections that bring people together."
The limited-edition Oreo x Coca-Cola Sandwich Cookie will be available in leading supermarkets across Kenya for a short time, making it a must-try for both Oreo and Coca-Cola fans.
This collaboration reflects Oreo’s commitment to engaging consumers through playful experiences and meaningful partnerships.
With a rich history of creating products that foster connection and enjoyment, Mondelēz International and Oreo continue to find innovative ways to bring people together, and this latest collaboration is no exception.
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